Sheridans breaks new ground in pioneering music download deal
SONY BMG MUSIC ENTERTAINMENT (UK & Ireland) has become the first major UK label to license a brand new on demand streaming service with We7, Peter Gabriel’s pioneering ad funded music service.
Sheridans’ Partner Tahir Basheer acted for We7 and Peter Gabriel throughout the deal and has overseen the agreement which will result in music from the vast SONY BMG catalogue becoming available to stream free, legally and safely on the ad-funded website, with a short advertisement prior to each track.
We7 will launch the new on demand streaming service in the UK at the end of April, with the service initially available to existing We7 members and gradually extended to new subscribers.
Steve Purdham, co-founder and CEO We7, said the deal: “marks a significant leap forward for We7 and the industry as a whole, as SONY BMG lead the way in embracing the on demand streaming model for the benefit of music fans, artists and advertisers alike.” Peter Gabriel, musician and Founder Investor in We7, commented: “The digital revolution has provided exciting and extraordinary opportunities in the music business, even though it has been largely written off by many. We7 is a model that will supply free music to the consumer and still provide a stream of revenue to musicians and content owners. We are delighted that SONY BMG are exploring this new world, and are the first forward thinking major to come on board with us.”
For further details please contact Sarah McGiven (press@sheridans.co.uk)
Issued March 2008.
